July 26th, 2008
I’ve been working on a new site recently, James Bond Watch. It is a brief history of the watches worn by James Bond 007 throughout the series of films, from his original Rolex to the James Bond Omega Seamaster he has been wearing for over a decade.
June 12th, 2008
Google.co.uk users get an option Google.com users don’t when searching. That is to restrict their search query to ‘Pages from the UK’.
I never use it myself, but I came across a Hitwise article that mentions that 14% of UK Google searches have the option selected. So, if you operate in the UK and your site doesn’t appear under a ‘Pages from the UK’ query, you could be missing out.
May 31st, 2008
I just bought the domain Undelete Files to play with the Google exact match domain bonus and see if a lite site can outrank some heavy weight competition for the target keywords with just a few links.
I will post updates here soon.
February 24th, 2008
I wanted to register a domain, set up hosting, install wordpress and create content in a couple of hours and hopefully make some cash from it so I decided to dabble with the Ebay affiliate program.
An hour after registering the domain, the site is now live. Hubcaps Finder grabs feeds from Ebay, inserts my aff code and displays the results. The plan is to build a few backlinks, and hopefully people searching for vw hubcaps or ford hub caps will find the site and purchase.
Let’s see how it goes…
October 4th, 2007
Sitepoint is giving away their latest Ruby on Rails book as a free download. Get it here.
August 14th, 2007
A paper by the London School of Economics proves the economics of buzz. Brand advocacy really does drive growth.
August 13th, 2007
Printing is a 500 year old business, but Moo have managed to make their products “seem like more than just ink and paper”. Business Week recently wrote about how Moo have carved themselves a niche in this competitive arena.
An interview with Richard Moross and Stefan Magdalinski is over at Vitamin.
August 13th, 2007
Gladwell identifies a three-point formula for creating a word of mouth epidemic: ‘The Law of the Few’, ‘the Stickiness Factor’ and ‘the Power of Context’.
‘The Law of the Few’ introduces us to the concept that the opinions of 10% of any target market will drive the buying behaviour of the other 90%.
A great primer has been written by Paul Marsden: The Two Minute Tipping Point
I head up SEO, PPC and analytics at an award winning digital agency known as Head London.
We are constantly launching new websites to try out various marketing techniques, and if I stumble across anything interesting, I'll be sure to publish it here!
